Make your brand impossible to ignore

I had worked with several agencies that never really understood what I wanted to communicate and ended up leaning too heavily on trends. With Elephant it was different, because they understood the essence of Fit In and the community I wanted to build. From there they developed a much more thoughtful strategy, combining content, paid media, and collaborations with aligned profiles. That has helped me connect with more women, strengthen the Fit In community and, most importantly, turn that visibility into new students who train with me today.

One of Elephant’s greatest contributions has been truly understanding who our community is and how we should communicate with them. The strategy doesn’t stay on social media alone; they have identified profiles, micro-influencers, and collaborations that genuinely align with Roll It and can bring us closer to new audiences. This has allowed us to keep communication active, fresh, and relevant, strengthening our relationship with clients and the brand’s presence.

With Elephant we have developed communication that is much more connected to the community we want to build around Samiya. The team understands what content works for our audience and has complemented the strategy with micro-influencers, partnerships, and collaborations that truly make sense for the brand. Combined with the quality of the audiovisual production, this has allowed us to reach new people, strengthen our digital presence, and create growth opportunities for the account.

Our social media presence today feels much more strategic and connected to our community. Content stopped being just posts and became a tool to better communicate the brand, our promotions, and the experience our members live. We have also worked with micro-influencers and ambassadors who truly align with the fitness world and, together with well-targeted paid media, we have been able to reach new people and keep growing the HT Gym community.

Over these years we have lived a complete evolution of the brand, from packaging to our marketing strategy, social media, and promotions. We have also worked with micro-influencers, ambassadors, and collaborations that have allowed us to reach new audiences in a much more natural way. Combined with strong paid-media management, we have given greater reach to our products and campaigns. Elephant has grown with us and has become part of the team since our first location.

One of the most important changes has been achieving much more organized communication and turning our social channels into a truly active channel for the community. The team understood padel dynamics very well, and that shows in the content, promotions, events, and experiences we communicate. We have also worked with players, ambassadors, and profiles aligned with the club, supported by strategic paid media to reach new people, generate more activity, and keep strengthening the brand.

I had worked with several agencies that never really understood what I wanted to communicate and ended up leaning too heavily on trends. With Elephant it was different, because they understood the essence of Fit In and the community I wanted to build. From there they developed a much more thoughtful strategy, combining content, paid media, and collaborations with aligned profiles. That has helped me connect with more women, strengthen the Fit In community and, most importantly, turn that visibility into new students who train with me today.

One of Elephant’s greatest contributions has been truly understanding who our community is and how we should communicate with them. The strategy doesn’t stay on social media alone; they have identified profiles, micro-influencers, and collaborations that genuinely align with Roll It and can bring us closer to new audiences. This has allowed us to keep communication active, fresh, and relevant, strengthening our relationship with clients and the brand’s presence.

With Elephant we have developed communication that is much more connected to the community we want to build around Samiya. The team understands what content works for our audience and has complemented the strategy with micro-influencers, partnerships, and collaborations that truly make sense for the brand. Combined with the quality of the audiovisual production, this has allowed us to reach new people, strengthen our digital presence, and create growth opportunities for the account.

Our social media presence today feels much more strategic and connected to our community. Content stopped being just posts and became a tool to better communicate the brand, our promotions, and the experience our members live. We have also worked with micro-influencers and ambassadors who truly align with the fitness world and, together with well-targeted paid media, we have been able to reach new people and keep growing the HT Gym community.

Over these years we have lived a complete evolution of the brand, from packaging to our marketing strategy, social media, and promotions. We have also worked with micro-influencers, ambassadors, and collaborations that have allowed us to reach new audiences in a much more natural way. Combined with strong paid-media management, we have given greater reach to our products and campaigns. Elephant has grown with us and has become part of the team since our first location.

One of the most important changes has been achieving much more organized communication and turning our social channels into a truly active channel for the community. The team understood padel dynamics very well, and that shows in the content, promotions, events, and experiences we communicate. We have also worked with players, ambassadors, and profiles aligned with the club, supported by strategic paid media to reach new people, generate more activity, and keep strengthening the brand.